Workstorm Taps Industry Executive, Entrepreneur for New Chief Commercial Officer Role

CHICAGO, Aug. 18, 2021 — As the world has embraced hybrid work and businesses’ need for digital collaboration has skyrocketed, Workstorm has tapped entrepreneur and industry executive Bill Portin to scale the privacy-first collaboration platform’s market presence. In this role, Portin will lead business strategy to position Workstorm as the go-to platform for organizations seeking to boost productivity, privacy and security in a hybrid environment.

“Bill has experience crafting recurring revenue models for subscription services and directing tech industry sales teams to billion-dollar targets,” Workstorm CEO Raj Fernando says. “There’s a huge need today for businesses to stay connected and productive from anywhere, and I’m confident that Bill will help us position Workstorm as the collaboration platform of choice for modern companies as they navigate hybrid work.”

Portin brings a unique track record of driving results and accelerating growth by leading sales, marketing and strategy transformations in both public and private companies. His extensive background in driving execution in multibillion-dollar businesses and startups will play a vital role for Workstorm as the company accelerates its sales investments.

Most recently, Portin served as chief revenue officer at the private equity–backed Pioneer Square Brands in the education technology space leading global sales and business development. He was also a founding executive team member at Parallels, a pioneer in virtualization software, as the vice president of global sales.

“My passion is building scalable sales strategies that transform companies into high-growth, data-driven organizations that outperform competitors,” Portin says. “Workstorm offers the perfect mix of digital structure and collaboration technology to change how hybrid and remote companies can thrive. I’m thrilled to join Raj and the team in building collaborative solutions that will shape the future of work.”

About Workstorm LLC Workstorm helps businesses enable hybrid work productively, securely and privately through an all-in-one collaboration platform that combines videoconferencing, messaging, email and calendar, file sharing and custom integration capabilities. With enterprise-grade encryption, a commitment not to sell or share data, and a private-by-default communication model, Workstorm is trusted by businesses to boost productivity while protecting their most confidential data. Headquartered in Chicago, Workstorm is powered by a hybrid team committed to building the future of hybrid work. For more information, visit Workstorm.com or follow Workstorm on Facebook, Twitter and LinkedIn.